Siddall & Hilton
Founded over 125 years ago in Brighouse, Yorkshire, Siddall & Hilton have since become one of the leading manufacturers of welded mesh products in Europe. Built on innovation and excellence in everything they do.
Brand Strategy / Brand Identity / Visual Language Creation / Animation / Brand Content / Website / Wayfinding
SUN were approached to deliver a brand and identity that stood up to, and enhanced this trusted history and innovative approach, alongside their investment in their people and processes. Their success is rooted in their culture and their values were central to this project.
We approached this project as ever using collaboration to shape the identity, by hosting brand workshop sessions and interviews to establish the brand proposition of ‘Excellence and Innovation Connected’. This then led us to establish a mark that highlighted not only their products, but the connected nature of their values and brand pillars.
Taking shapes and patterns from the raw materials used in their process right through to the end products, the visual language and mark futureproof the business and provides a strong platform for its future plans and growth.
Marketing Director Ged Leigh said;
“ Working with the team at SUN was a real pleasure and the creative process to develop the new identity was also. Jamie and Mark were very patient and worked with us to achieve what we believe is a truly distinctive brand identity that will stand the test of time”
The output of the project manifested itself in a new identity, guidelines, website, business collateral, site signage and wayfinding systems.
